Our Values
Sustainable
We source our fruit responsibly, farm sustainably and our packaging is recyclable
- 100% Recyclable packaging
- Net zero carbon emissions by 2040
- Biodiversity farming practices
- 50% reduction in food waste by 2030
Quality
We delight our customers every day with our product quality
- Best varieties
- High specification
- Eye-catching sustainable packaging
- Always delicious!
Innovation
We are a pioneering berry specialist and drive innovation into the market.
- Breed new varieties
- Innovative growing techniques
- Inspirational serving suggestions
- New food trends
Health & Wellness
Our products inspire people to have a healthier diet and enhance their lives.
- Health benefits of berries
- Cognitive benefits
- Feel good in body & mind
- We care about making a difference